Our Services

Public Interest team members are skilled at conducting public policy research, including polls and surveys in several different languages.

Public Interest has a strong track record developing communications and social marketing campaigns shape public policy. Public Interest has lead initiatives that have put issues on the public agenda, shifted public policy and persuaded decision makers to support new initiatives or alternate policy options. Public Interest uses community mobilization, communications, polling, focus groups as well as strategy and issue development to shape public opinion and public policy.

Public Interest maintains a commitment to social justice and social responsibility throughout our work, which includes environmental responsibility. Through the use of community-based social marketing and based on sound social research and best practices, Public Interest has designed and delivered award-winning environmental projects in Toronto. Working with multilingual communities, our team has created innovative projects related to energy saving and the development of green policies.

Public Interest provides a range of support to organizations to help build their capabilities and improve organizational health, through activities that include:

• Designing and facilitating strategic planning processes
• Supporting board development and board diversity
• Conducting program evaluations
• Developing organizational policies

We work with board members, staff, clients, partners, funding agencies, and the community at large to design and implement long-term organizational development.